Services2019-06-12T16:58:08+00:00
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Be a guest at your event!

The Event Company is passionate about creating a unique experience clients and guests will remember. Let our team do the planning and then you can be a guest at your next event!

Event Design

Down to every last little detail, our team of Event Designers don’t miss a thing. We each have such a creative eye and when designing events, we thrive on thinking outside of the box and challenging design limits. After our initial Event Design Strategy Session with our client, we begin the idea generation process and compile these inspirations into design boards that will help capture the potential mood of the event, engagement options, décor and other elements that may be showcased. Over the years, we’ve been able to transform some of the most unique spaces into beautiful masterpieces. Whether it’s a themed celebration with hundreds of attendees or a dinner party for eight guests, each event is built to suit. After all, we build dreams.

Event Planning + Management

We love logistics. Plain and simple – it’s all about the logistics! From venue research, menu development, to budgets and guest ticketing, our team manages all efforts flawlessly. We have an award-winning team of event professionals that we’ve worked with over the years that help us bring your design dreams to reality. To do so, we develop timelines and project plans to keep our clients on task with next steps in the months, weeks and days leading up to the event. Then the day-of your event, you can find us behind the scenes executing all of those details and plans with our team of event pros. (Plus, we’ve been known to rock our headsets and mics so that we can not only talk to each other about the timing of dinner being served and scripting cues, but also when it’s time to make our way to the dessert table…for quality control purposes, of course!)

Event Planning + Management

We love logistics. Plain and simple – it’s all about the logistics! From venue research, menu development, to budgets and guest ticketing, our team manages all efforts flawlessly. We have an award-winning team of event professionals that we’ve worked with over the years that help us bring your design dreams to reality. To do so, we develop timelines and project plans to keep our clients on task with next steps in the months, weeks and days leading up to the event. Then the day-of your event, you can find us behind the scenes executing all of those details and plans with our team of event pros. (Plus, we’ve been known to rock our headsets and mics so that we can not only talk to each other about the timing of dinner being served and scripting cues, but also when it’s time to make our way to the dessert table…for quality control purposes, of course!)

Event Fundraising Consultation

Having been a part of events that have raised over $7.6 million since launching our company in 2013, we consider ourselves experts in event fundraising and offer consultation services to our clients. We have had the pleasure and honor to collaborate with over 20 non-profit organizations through various events such as galas, dinners, conference, socials, runs/walks, festivals and expos. Spending time with those organizations and discussing the overall strategy surrounding this event is one of our most favorite parts of working with nonprofits. Helping them to actualize fundraising dollars that will have a lasting impact on the overall mission of the organization goes well beyond the event day. There are countless volunteers, donors, advocates and individual supporters that become part of this event strategy and we are the lucky ones to have the opportunity to work alongside each and every one of them!

Media + Public Relations

While working alongside with media teams throughout the Midwest for nearly a decade, various members of our team have an excelled background in public relations, press conferences, participating in conversations with the media, pitching news stories and coaching clients for on-site or in-studio media interviews. For those events that encompass media and public relations, we work side-by-side with our clients to develop a communication plan that includes social media management, calendar of events, traditional advertising campaigns, ambassador training and other platforms. Who doesn’t like to wake up with the birds to get behind the camera and be featured on the morning shows? Smile big!

Media + Public Relations

While working alongside with media teams throughout the Midwest for nearly a decade, various members of our team have an excelled background in public relations, press conferences, participating in conversations with the media, pitching news stories and coaching clients for on-site or in-studio media interviews. For those events that encompass media and public relations, we work side-by-side with our clients to develop a communication plan that includes social media management, calendar of events, traditional advertising campaigns, ambassador training and other platforms. Who doesn’t like to wake up with the birds to get behind the camera and be featured on the morning shows? Smile big!

FAQs

How did The Event Company get started?2019-06-10T17:08:54+00:00

Our founder, Addie Graham-Kramer, has always had a passion for parties. She grew up having fun birthday parties that her mother planned. When she was 12 years old, she even hosted her own public party at the City Hall. She charged a small fee for people to attend to help cover the costs of the professional DJ, food and for the venue. Nearly 75 people attended the party and it was a hit!

Throughout her personal life, she always had fun throwing casual parties, birthday celebrations and one was even featured in a local magazine before she had even considered opening her own company. Then, over the years in her professional career she helped to plan or led the coordination of very large-scale events both in the corporate and non-profit sectors in four different states. After doing research on the possibilities and the missing link in the market for a corporate and non-profit event planner in the market that also has a sweet spot for social celebrations, Addie and her husband, Drew founded The Event Company in October 2013.

What type of event does The Event Company specialize in planning?2019-06-10T17:10:30+00:00

The Event Company specializes in the planning of corporate, non-profit and social events. This includes holiday parties, employee appreciation events, fundraisers, galas, conferences or meetings, weddings, birthday parties, bridal showers and more! Whether you are planning a small gathering of 10 people or the social event of the season with hundreds (or thousands) of people, we have a fresh and creative approach to bring your dreams into a reality.

What types of services does The Event Company offer?2019-06-10T17:09:41+00:00

We offer various aspects of the event planning services which includes completion of budgets, venue selection, menu planning, preparation of timelines, collaboration with vendors, contract negotiations, day-of coordination (set-up and tear-down) as well as the development of media/public relations plans, fundraising consultation, talent buying and much more.

How early should you start planning an event?2019-06-10T17:11:06+00:00

Depending on the event, most will start planning at least 12 months in advance. For large-scale events that involve hundreds or thousands of individuals that span over multiple days, those can take 18+ months to plan. Our team has also planned and hosted intimate celebrations that took only one month to plan. Our advice would be to start as early as possible. If you have the right event planner, they will find a way to make it work with your timeline.

Do you work with other professionals throughout the Sioux Falls area for your events?2019-05-16T18:26:38+00:00

Yes, we work with so many incredible professionals throughout the area including sales managers of venues, caterers, DJs and musicians, florists, décor rental companies, printers and more. After planning events for over a decade, our team has built very strong relationships throughout the community and knows the trusted professionals that will make each event a success.

How far will you travel for an event?2019-06-10T17:12:36+00:00

Since launching the company, we have helped host events throughout the country and even helped to coordinate an event overseas for one client. Many of our clients are in the five-state region: South Dakota, Iowa, Minnesota, North Dakota and Nebraska.

What are your favorite aspects of event planning?2019-05-16T18:25:53+00:00

Our favorite aspect of planning an event is hearing our client’s dreams of what their event looks like, what they envision and for us to make that dream a reality. We love it when a client walks into the venue for the first time and their eyes light up as they take it all in. Their smile tells us everything…we did our job. We built their dream.

What experience did you have before entering the industry?2019-06-10T17:12:57+00:00

Each person on our team has varied backgrounds from event planning in large corporate settings to non-profit fundraising events to marketing and communications.

What are some general tips or advice that you often give to your clients to help them in their planning?2019-05-16T18:22:20+00:00
  • Plan ahead.
  • Develop a realistic budget.
  • Make out your wish list – things that you want to have at your event – certain flowers, a particular DJ, a fun theme, etc.
  • Select an event planner so that you can focus on other parts of the celebration – determining your guest list, promoting your event, etc.
  • This is NOT the time to be stressed about such a fun occasion. We are here to help guide our clients so that they can also embrace the event.
If someone wants to get started planning an event, what should they do?2019-06-10T17:13:27+00:00

Let’s grab a cup of coffee and chat!

We will spend time talking through you event desires, expected outcomes for your event and how our talented team can help build your dreams so that you can be a guest at your own event.

This company never ceases to amaze me! Addie and her wonderful team bring energy, passion, and detail to every event they are a part of. Incredibly easy to work with. Their communication skills are excellent. If you are looking to make your life easier and reduce your stress level, call this company now! They are the best.

Mike Henriksen, Broadcaster & Author

Addie and her team are amazing. I love to see them in action and their creativity flow. This team is professional and organized. As a venue owner, it is great to work with a company that is truly amazing at what they do and see them make events so perfect and simple for the hosts to focus on what’s important. Thank you to The Event Company for your dedication and passion to the event world!

Amanda Nelson, Blue Haven Barn & Gardens

I can’t say enough good things about Addie and her team at The Event Company. I have had the pleasure of working with them on “out of the box” events and they were amazing. Addie really listens to what we want our events to be and executes flawlessly. The Event Company team members are complete professionals who are always available before, during and after the event. Working with this team is always enjoyable!

Cheryl Leasure, Dakota Resources

I have the honor of working at hundreds of private events per year and it’s always an absolute privilege to work with the amazing team at The Event Company. I can honestly say they are the most organized, detailed & caring planner I have ever worked with. It may be selfish, but our team LOVES working with them because it makes our lives so much easier…they always have everything planned for us down to the minute. They do an incredible job of unifying all vendors to ensure the client always has an outstanding event.

Jeff Meuzelaar, Pinnacle Productions

Each and every time I work with the team at The Event Company the events have been flawless. These ladies truly love what they do and it shows! From the beautiful, unique, thoughtful design and decor to keeping their clients and vendors relaxed….this is event planning at its finest!

Jessica Fontenille, Chef Dominique

From our first coffee date to the final event, The Event Company proved to be the best decision our little nonprofit ever made. Addie and the team knocked our fundraising goals out of the park. I couldn’t imagine throwing a party without them again. If you’re looking for organization, professionalism, and unique ideas this team is worth every penny.

Jessica Miller Johnson, JAM Art & Supplies

I have been very fortunate to work with Addie on a number of events from conception to execution. She is second to none when it comes to her professionalism and dedication to the client and event. She loves to think “outside the box” and always brings something unique and original to the table. I look forward to working with Addie on our next adventure together.

Sarah Maag, Hilton Garden Inn Downtown

I have had the pleasure of working with Addie on a number of projects. Every time I have worked with her, I am amazed and blown away by the commitment she devotes to her clients and their projects. She is an inspirational leader who exudes her passion for events and the clients that she serves. Addie is an inspiration as a business owner, a leader in the community and as a mentor to other professionals in the industry.

Jeffrey Nasers, Modern Foundation

The Event Company and Addie Graham-Kramer made our 24th annual family business conference a huge success. Attendees raved about the enhanced professionalism and smooth operations of the entire event. Attendees said this was the best conference in our 24-year history. The Event Company’s recommendations on vendors to use and their ability to manage vendor relationships were tremendous assets. In fact, during the event, we were able to direct all of our attention to our attendees because The Event Company was managing all event details. The event details and concerns were taken over by The Event Company, which was a huge weight lifted off the shoulders of our staff. If you are looking to enhance the experience your guests have and the level of professionalism of your next event, we highly recommend The Event Company and Addie. They are pleasant and enjoyable to work with and have vast knowledge of the event industry and valuable relationships within the industry.

Stephanie Larschied, Prairie Family Business Association

I have had the pleasure to work with The Event Company for several events and cannot say enough good things about them. Addie and her team’s attention to every detail from beginning to end sets her apart from every other event coordinator out there.

Misten Langenfeld, Ripple Marketing