The Prime Time Gala, hosted by the South Dakota Cattlemen’s Foundation, is an upscale gala + country music concert that raises funds to fight hunger in South Dakota through Feeding South Dakota. This event takes place each year + fills both the Sioux Falls Convention Center + Denny Sanford PREMIER Center. The 1,900+ guests in attendance at the gala bid on silent + live auction items, enjoy tasty cocktails + partake in a delicious beef dinner. Guests end the night with a boot-stompin’ concert that has featured country music superstars like Toby Keith, Billy Currington, Justin Moore, Little Big Town, Hank Williams, Jr. + Alabama! Through the event’s ten-year tenure, the South Dakota Cattlemen’s Foundation has raised nearly $2.5 million for Feeding South Dakota + also for scholarships for local agriculture students attending universities or colleges in South Dakota.
They live up to the hype. They possess a level of excellence in service from the first phone call to the event wrap-up meeting. Addie has a 5* standard for her company, + her team models it in practice. I’d recommend The Event Company to anyone, without hesitation.
The Event Company is hands down THE best event planning team in the nation. Their attention to detail, creativity + communication sets them apart. But, it's their passion, kindness + community-centric values that makes them special.
The attention to details + building of an event for all to remember is what The Event Company does + excels at! So honored they continue to assist Rare by Design with our annual The Style Show!
This team of rock star women are all you need to make any event top notch! They are fully invested + motivated to make your event shine! Their attention to every single detail is impressive. Don’t hesitate, this team is the real deal + they shoot for perfection!
I had the privilege of working with The Event Company at Crossroads Summit. The Event Company was instrumental in guiding our team through the planning process. I cannot recommend them enough. They were incredible. They took our concepts + ideas, brought them to life + took them to the next level. They helped us design an amazing experience for all of our attendees. The Event Company thought of every detail, worked with vendors, helped with theme development, negotiated pricing, helped with the cadence of the day + kept everything running smoothly. If you want to transform an event into an experience, hire the experts at The Event Company.
This company never ceases to amaze me! Addie + her wonderful team bring energy, passion + detail to every event they are a part of. Incredibly easy to work with. Their communication skills are excellent. If you are looking to make your life easier + reduce your stress level, call this company now! They are the best.
I have the honor of working at hundreds of private events per year + it’s always an absolute privilege to work with the amazing team at The Event Company. I can honestly say they are the most organized, detailed + caring planner I have ever worked with. It may be selfish, but our team LOVES working with them because it makes our lives so much easier…they always have everything planned for us down to the minute. They do an incredible job of unifying all vendors to ensure the client always has an outstanding event.
My team + I have had the privilege of working with Addie + The Event Company on USD's annual Calling All Coyotes auction for the last three years + hopefully, many more to come! From the second you connect with Addie + her team, you know something great is about to happen. The team is incredibly committed to staying current with event fundraising + social media trends which has made the biggest impact in our event. They are truly a team of event magicians who are dedicated to creating the best event possible for all parties involved. Cheers to you for another amazing event + of course, lots of laughs along the way!
Each + every time I work with the team at The Event Company the events have been flawless. These ladies truly love what they do + it shows! From the beautiful, unique, thoughtful design + decor to keeping their clients + vendors relaxed...this is event planning at its finest!